This large-format matchbook advertises the Holiday Inn Reno Downtown at:
1000 East 6th Street
Reno, Nevada 89502
[phone removed by ]
The hotel housed the Monte Carlo Casino, a Reno gaming property operating from the mid-1970s until the mid-1990s. Casino-history references identify the Monte Carlo as located inside the Holiday Inn and note that the property was later replaced by Diamond’s Casino.
The reverse features a full-color rendering of the Holiday Inn property set against the Reno landscape, while the front carries the distinctive “Monte Carlo Casino” logo.
Original matches remain present.
Approximate date: c.1975–1985, likely late 1970s to early 1980s.
A very nice piece of vintage Reno casino, hotel and Nevada gambling history.
Please review photographs closely for age-related wear, handling and condition.
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