This captivating antique stereoview card, published by the renowned Keystone View Company, presents a vibrant night scene titled \"32400 \'The Great White Way\' - Night Scene on Broadway Above Times Square, New York City.\" The stereograph captures the dazzling illumination of Broadway, showcasing the theatrical district\'s electric lights transforming night into day, with period automobiles traversing the wet streets. The view number T40 is also visible on the front.The reverse side of the cardboard mount features an extensive printed description detailing the scene. It highlights the millions of electric lights, the glamour of New York\'s greatest amusement center, and statistics about the city\'s 80 standard theaters, vaudeville houses, and motion picture palaces. The text mentions specific venues like the \"Capitol,\" \"Ritz,\" \"Rivoli,\" \"Strand,\" and \"Roxy,\" and describes the viewpoint as \"standing near the intersection of 54th Street and 7th Avenue, looking down the latter into Broadway and southward along in important stretch of \"The Great White Way.\" The description also mentions the Metropolitan Opera House and Madison Square Garden. The copyright line visible on the back reads \"Copyrights by The Keystone View Company.\" This stereoview offers a fascinating 3D glimpse into early 20th-century New York City life and its iconic \"Great White Way.\"
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